Last Modified: March 5, 2025
This privacy notice (“Privacy Notice”) governs how we, Key Academy Ltd (“Key Academy”, “we”, “our” or “us”) use, collect and store information pertaining to you (“User”, “you”), amongst other, in the following use cases:
(i) When you browse, visit, sign up/login and make use of our website www.keystars.com (“Website”);
(ii) When you sign up as an “influencer” or “creator”;
(iii) When you provide us with your Personal Data via/through any of the forms made available by us or when you correspond with us (e.g. through our chat);
(vi) When an organization with which you are associated (an “Organization”) signs up to use our platform (“Platform”) in which case we may receive Personal Data about you in connection with our provision of the Platform to your Organization.
We greatly respect your privacy. Please read this Privacy Notice carefully, so you can fully understand our practices in relation to Personal Data. Please note that this is a master privacy notice and some of its provisions only apply to individuals in certain jurisdictions. For example, the legal bases described below are only relevant for GDPR-protected individuals in limited contexts. “Personal Data” or “Personal Information” means any information that can be used, alone or together with other data, to uniquely identify any living human being.
This Privacy Notice can be updated from time to time and, therefore, we ask you to check back periodically for the latest version. If we implement significant changes to the use of your Personal Data in a manner different from that stated at the time of collection, we will notify you by posting a notice on our Website or by other means.
a. Personal Data
We may collect personal data that you voluntarily provide to us when you interact with our Website or Platform. This may include your name, email address, contact information, address and any other information you choose to provide when signing up, contacting us, or using our services.
b. Social Login and Third-Party Data
When you choose to log in using Facebook Business Login, you allow us to access certain data from your Facebook and Instagram accounts. As part of the authentication process, we receive a user token and permissions that enable us to access:
By using the Facebook Business Login, you consent to the collection and use of this data as described in this Privacy Notice. Please refer to Facebook’s Privacy Policy and Instagram’s Data Policy for further details regarding their practices.
c. Google Analytics Data
We do not actively collect usage data on our own. However, our Website incorporates a Google Analytics tag, which may automatically collect aggregated usage information such as your IP address, browser type, operating system, referring URLs, pages viewed, and dates/times of your visits. This information is used by Google Analytics to help us understand usage trends and improve our services. For more details on how Google Analytics uses data, please review Google’s Privacy Policy.
c. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to enhance your experience, understand user interactions, and gather information about how you use our Website. You may disable cookies through your browser settings; however, this may affect the functionality of our Website.
We use your Personal Data for various purposes, including but not limited to:
For users located in the European Economic Area (EEA) or other jurisdictions with similar data protection laws, our processing of your Personal Data is based on one or more of the following legal bases:
We do not sell or rent your Personal Data. We may share your information with third parties only in the following circumstances:
We share your data with trusted third-party vendors and partners who assist us in operating our Website, conducting our business, or serving you (e.g., hosting providers, analytics services such as Google Analytics, and providers associated with Facebook Business Login and Instagram). These parties are contractually obligated to maintain the confidentiality and security of your data.
We use Stripe to process payments for subscription services offered to Organization users. When you make a payment, your billing details, such as name, payment method (e.g., credit card), and transaction details, are collected and processed directly by Stripe. We do not store your full payment details on our servers. Stripe processes your data in accordance with its own Privacy Policy, which you can review here.
We may share your information with our business partners with whom we jointly offer products or services (e.g., Key Academy Partners) and with brands that work with us.
We may share your information with our affiliated companies, companies/entities of the Key Academy group, as well as with our consultants and sales teams.
We may disclose your Personal Data when required to do so by law or in response to valid legal requests by public authorities.
If, in the future, we sell or transfer, or consider selling or transferring, some or all of our business, shares, or assets to a third party, we may disclose your Personal Data to such third party (whether actual or potential) in connection with these events. In the event that we are acquired by or merged with a third party entity, or in the event of bankruptcy or a comparable event, we reserve the right to transfer, disclose, or assign your Personal Data in connection with such transactions. This includes, but is not limited to, negotiations relating to any merger, sale of company assets, consolidation or restructuring, financing, or the acquisition of all or a portion of our business by or to another company.
We implement appropriate technical and organizational measures to safeguard your Personal Data against unauthorized access, alteration, disclosure, or destruction. However, please be aware that no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
We retain your Personal Data for as long as necessary to fulfill the purposes for which it was collected, comply with our legal obligations, resolve disputes, and enforce our agreements. Once your data is no longer needed, we will take reasonable steps to delete or anonymize it.
The following rights (which may be subject to certain exemptions or derogations) shall apply to certain individuals (some of which only apply to individuals protected by the GDPR):
To exercise any of these rights, please contact us using the contact details provided in Section 12 below. We will make every reasonable effort to honor your request promptly or inform you if we require further information in order to fulfil your request. When processing your request, we may ask you for additional information to confirm your identity and for security purposes, before disclosing the Personal Data requested to you. We reserve the right to charge a fee where permitted by law, for instance if your request is manifestly unfounded or excessive. In the event that your request would adversely affect the rights and freedoms of others (for example, would impact the duty of confidentiality we owe to others) or if we are legally entitled to deal with your request in a different way than initial requested, we will address your request to the maximum extent possible, all in accordance with applicable law. In addition, should you ever decide to delete your account, you may do so by emailing us.
Our Website may contain links to third-party websites that are not operated by us. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any external sites you visit.
We do not offer our products or services for use by children. If you are under 18, you may not use the Website, the Platform or provide us with your Personal Data. We do not knowingly collect information from, and/or about children.
We may update this Privacy Notice from time to time. Any changes will be posted on this page with an updated effective date. We encourage you to review this Privacy Notice periodically. If we make significant changes to how we use your Personal Data in a manner that is materially different from what was stated at the time of collection, we will notify you via a notice on our Website or through other appropriate communication channels.
If you have any questions, concerns, or requests regarding this Privacy Notice or our data practices, please contact us at: